Words on wood…an artist’s journey

Greetings from Santa Fe, NM! This is Danielle, the in-house artist for CourageInStone.com.  I’ve been with the Before & After Team since 2004.  Much has changed over the years, but the transformation has been very rewarding.  I started working for Brenda during the brick and mortar days on Maryland Ave.  During those days Brenda sold refinished furniture and when she invited me to paint an old dresser I was thrilled to take on the project.  I was super thrilled when it sold in the store!  We found many great pieces of furniture at auctions and second-hand stores and gave them each a unique, renewed makeover.  During that time the website was just being launched, so it was extra special when a piece sold out-of-state.  We built many one-of-a-kind boxes and I’m sure the delivery guys rolled their eyes at us when we scheduled pick-ups.  Our fine boxes assured the furniture always arrived in one piece.  I no longer paint furniture, but I have many fond memories of those days.

In addition to selling the furniture, Brenda’s shop offered many signs.  We were surrounded by positive and fun phrases all day long.  I found many of the phrases to be uplifting, inspiring, and pleasing to read over and over again. One day a woman came into the shop to inquire about having a custom sign made for her. She loved the signs hanging on the walls, but needed something specific.  She was very enthusiastic about the idea and I didn’t want to disappoint her, so I said ‘Of course this can be done!’  I immediately drew up sketches, made a trip to the good ‘ol Home Depot to buy a plank of wood and went to the craft store to buy paints and brushes.  I then sent the wood home with Brenda to have her husband cut it for the required measurement, and within a few days I painted my first custom sign – “Just did it running like a girl!” (it was to be used for an upcoming race).  This sign was the foundation for my sign-painting career. More customers started requesting custom signs!  There were requests for custom phrases, colors, font styles, sizes of the wood, and artwork. I gladly accommodated to their needs and created many gifts for weddings, birthdays, anniversaries, daily inspiration, to give direction, and just to fill in that empty space on the wall.

When Brenda decided to close the shop in 2006 to focus on the online store I came along too.  I helped pack orders, restocked merchandise, and painted more custom signs.  The website now included a custom signs info/ordering page and the orders were coming in.  It was so exciting to receive orders from all over the country. There were a few international orders too and the post office staff was usually baffled that I had the forms filed out before coming to the counter.  At this point, packing for Brenda had become second nature; the website was becoming a quick success and most office-time was spent preparing the orders for shipment. Let me tell you – packing and shipping signs is much easier then furniture, although there have been a few mishaps.  I guess sometimes the long 40″x7″ package looks like a good baseball bat. Also, not sure how something so large ends up lost, but I’d like to think the few that were declared missing found good walls somewhere! 🙂

Speaking of walls – I had a customer once who ordered about 10 signs over the course of 6 months.  She had a room in which was filled with dozens of inspirational quotes collected over 30+ years. She was so nice to work with – I think being in that room for many hours each day had a positive effect on her well-being.  When you need to work in a space for an extended period of time it should be comforting.

My studio space has been in many locations over the years.  With the aid of old wooden boxes, baskets, trinkets and some natural light I have been able to turn my work spaces into little havens. The first was located in the stockroom of Brenda’s shop.  The workbench was perfect and on nice days I could daydream with the back door open. When the shop closed I used a corner of my kitchen. The room was large and the lighting was nice; my space, however, was a table and a cabinet. No matter how hard I tried I could not keep paint off the kitchen table, the walls, or the floor!  During the same time, I also used a small space in a warehouse beside a bay door.  I found an old tea cart at an auction to use to store my supplies and tarps covered the floor.  Once the business relocated from the warehouse I set up a small work space in my backyard.  At the time, I lived in on old house in Annapolis, MD, that had been converted into apartments.  The yard was communal, but no one ever went back there. The yard was never maintained and was a jungle in the summer, but I made due with a picnic table, a few tarps, and some HUGE rubbermaid totes that barely fit through the alleyway that lead to the yard. 

I enjoyed the nature back there in my jungle – one day a crane flew by me and landed in a nearby tree and we watched each other for a while.  I also set up shop in a living room and two garages before landing my current studio. I now have lots of work space, a cabinet to store the wood, and a shed for distressing and applying the clear coat to the signs. Having the shed is a nice treat because over the years I’ve had to endure all the elements to meet deadlines – hurricane winds, lightning, rain, snow, sleet, being too hot, being too cold, and random flying debris.  I never miss a deadline!

A few years have passed and I no longer work with Brenda in the office.  I have since moved to Santa Fe, and we maintain contact via emails. I owe much of my success to Brenda and her flexibility.  Over the years she has been open-minded and filled with suggestions.  In addition to the custom signs, I now paint signs that have replaced a few of Brenda’s factory-made signs.

I am so excited to be painting these signs!!   And if you have a special saying in mind, or want to get a unique gift for a special friend…I’m your gal!

The New Girl

That’s me, Amy, the new girl in my daily race to beat the mailman.

It’s quite a challenge some days, he’s pretty sneaky.

I saw an ad on Craig’s List for this position with a link to this blog, and right away knew this was where I was meant to be. After all, I Rock.

Seriously though, I had just been informed that my company wasn’t renewing my contract, and I really needed to try something new. So I went for it. Sometimes when a door closes, another one really does open, and it’s to a much better place, even if it is a completely different one.

It’s been four weeks since I started and I like it more everyday.

When I’m packing your orders, I’m not just throwing rocks in a bag (well, ok maybe sometimes.)

But, most of the time, I’m wondering who the St Peregrine (Patron Saint of Cancer Patients) token is for, and how they are doing.

I get butterflies in my belly for the Policemen receiving the Policemen Pewter Pocket Tokens and hope it helps to give them courage.

I even get a small chuckle at the small collection of “roll in the hay”, “massage”, “kisses” and “one favor” tokens that I imagine a husband is buying for his wife.

No, we’re not changing the world here.

 But, sometimes I wonder that something we put in someone’s hands makes their world a little better, and that’s what makes me feel good.

So that’s me.

Nice to meet you!

Whitney Houston Rocks!

Suzi.  That’s it,  just Suzi.  That’s my name and that is what I prefer to be called.  My full name is Suzanna.  My mother loved it, I tolerate it and will answer to it when called, but I prefer Suzi. I really don’t care how you spell it…Suzie, Susie, Suzy, I’ve seen them all.   I will also respond to Sue, Suz, and Suzanne on a good day.  But please never, ever, EVER call me Susan.

I have nothing personal against the name Susan or anyone with that name – it’s just not me.  I’ve felt this way since childhood.  I would never correct people on the spelling of Suzi but would always chastise them for calling me Susan.

Whitney Houston made my year back in 1990 when she released her “I’m Your Baby Tonight” album and one of the tracks on it was “My Name is Not Susan.”  I thought, an anthem, just for me!   Check out her video on YouTube (http://www.youtube.com/watch?v=PKi5tyUnDIk)   Sadly the song was about a man who called his new girlfriend the old girlfriend’s name, so it didn’t exactly apply to me but nonetheless I felt validated!

I answer the phones here at CourageInStone and I tend to speak quickly, so many times my name gets heard as Cindy, Sandy or Judy.  I usually won’t correct people on this because in the long run it really doesn’t matter to anyone but me.  I will, however, correct them if they say “Susan?” Most recently I have had this conversation over and over:

Ring-Ring—

– “CourageInStone this is Suzi, may I help you?”

– “Oh hi Susan, I’m a Susan too!”

– “Actually, I’m a Suzi but that’s okay.”

– “Oh, Suzi, well I’m a Susan and I’d like to purchase some stones.”

I ask you good reader, why do they have to restate that they are a Susan instead of saying “Sorry, I must have heard you wrong?”

I knew this blog was meant to be written when yesterday, I received an email response from one of our long time vendors.  I had written to him and signed the email “Thanks, Suzi.”  English is not his first language, so I am always careful in my wording and always have to work at interpreting his response.  Imagine my horror when he started his response with “Hi Susan,”  How does that happen?  There is a language barrier and people still get my name wrong???

So for the last time – in Ms. Houston’s immortal words…MY NAME IS NOT SUSAN, SO WATCH WHAT YOU SAY!

My name in lights?

Business Cards…didn’t seem like a huge or unreasonable request.  About 18 months ago I asked the boss lady (I love calling her that!) if we could get some business cards printed up.  Didn’t even care if they had my name on them – I just thought they would be a good idea for business.  Her response: “Nope, not happening, we sell online why do we need those?” Okay, maybe she said it more delicately but that’s what I heard. 

Fast forward 6 months and then a year later and I put in my 2nd and 3rd requests for said cards. Adding both times that when people ask me what I do, and then seem genuinely interested when I tell them about our sites, I would love to hand them a card so they can check it out.  I firmly feel that when you work for a small business you need to be a walking, talking billboard for your products.  Short of hijacking laptops to take them to the site, or carrying catalogs and river rocks in my purse, I figured business cards were the answer.  But alas, still a no-go from the big chief (tee-hee). 

So, I have to tell you I was completely shocked when last week Brenda says, “I’m designing business cards for us!” My mouth dropped open and then the big smile spread across my face. “Really, we are getting cards?” “Yep, and I’m putting your name on them and we are going to use them a lot, so you better figure out what your title is once and for all.”   Gulp…title?!   I have to define myself and my position here?  Yikes!

Okay, I have made reference before to the fact that I do a little of everything around here. You all have seen the sign over my desk, but I really don’t think NO OAT (Nosy Overseer Of All Things) belongs on a business card.  So what am I around here? Which title will really suit me best and let people I meet or send these to know what I do around here?  With Owner, President, Operator, Boss and Chief already spoken for, I started throwing ideas out:

Administrator (too formal)

Admin (too informal)

Logistics (too complicated)

Sales Manager (too guy in the back room of a used car lot)

I’ve got it, I’ve got it… “Sales and Marketing Manager”!  It really sums up what I do, overseeing the warehouse and stock, marketing our products and managing the sales force.  All wrapped up into one nice title.  Not to mention my mom would be so proud to see that I am finally putting that Marketing degree she paid for to work! (Thanks Mom!) So there you have it, that’s who I am:

Me and the Wiggly Worm Baxter!

 Suzi Marceron – Sales and Marketing Manager –  CourageInStone.com 

But wait, what about what else I am?  Mom, Wife, Sister, Daughter. Lover of all things scrapbook related, team mom for baseball and soccer, PTA officer, and so much more. How will I fit it all on the card?  And what about Baxter, my faithful furry sidekick, shouldn’t he have a business card?  Office greeter, welcome wagon, puppy kisses extraordinaire?  The possibilities are endless…

Get me to the church on time

It’s June and that means wedding season is in full swing.  Blushing brides, handsome grooms, flower girls, ring bearers, and those nutty relatives you can never get off the dance floor, all culminate in what will hopefully be one of the happiest days of their lives.  If only the favors could be perfect…

That is where we at CourageInStone.com come in.  We sell many small items that are perfect for wedding favors and decorations and I have happily assisted brides in selecting just the right token or stone for their most special day.  Please keep in mind that our most popular item is our Engraved River Rocks and that they are a natural product.  So when brides call saying, “Can I get those in a muted amber?” I shudder and say “They come in browns and tans but the colors vary because they are natural.”  To which she replies, “But, can I get them in muted amber?” 

I must say that while I am a 13 year veteran of marriage I don’t really recall being quite so picky about all things wedding.  If any of my friends or bridal party members are reading this and feel that I am incorrect, I ask you to hold your tongues for the sake of our friendship!  I know white is white and ivory is ivory but will your guests really care if their stone is not muted amber?

See, those bridesmaids dresses CAN be worn again...

I have been asked to be a part of 7 weddings not including my own.  Actually 2 of them are on the horizon so I am speaking from some serious experience. I have 6 bridesmaid gowns and one yet to be selected, and I can honestly say that while I thought for a brief, fleeting moment I could wear each of them again, I never, ever have.  I did, however,let my brother borrow one for a Whoa-man competition for charity.  See bridal friend, I did get more than one use out of it.   

That is only to say that I have been in and attended a lot of weddings, so when people call me about the favors for their special day, I can honestly tell them that our stones may be little, but they pack a big bunch.  They are a feel-good kind of thing.  They make people happy and since that is what weddings are all about, I feel they are a perfect fit. 

Brides and bridal consultants call all the time and ask about pricing and shipping times.  I always ask when the event is and usually about 3 months is the answer, more than plenty of time for us to get your stones to you, even if they are custom made with your names and wedding date engraved on them.  But alas, too many times I have gotten the phone call which goes something like this:

“Yeah, hi I called like 4 months ago about some stones for my wedding and you gave me a price quote, do you remember me?  Well, um the wedding is this Saturday, but um, can I still get custom stones with Bobbi Sue and Frank Forever on them?”  Sadly Bobbi Sue, we cannot get you those custom stones, but if you would like one of our wonderful stock words and are willing to pay expedited shipping we can still make your dreams come true…

My favorite recent call came from a groom (there is a first time for everything people) asking about some of our tokens and was very concerned about the look of them and asked if we might send a sample.  His reasoning…he needed to make sure his future mother-in-law approved them before he put the full order in.  Now that man is thinking ahead, since we all know that a Happy Mother-in-law equals a Happy Life!

Service with a smile?

Let me start off by saying that when you work in small business, delivery people are one of your biggest assets and should not be taken for granted. Our business would fall apart if they stopped showing up.  I will make it clear right here and now that I truly, truly appreciate the work they do and I would not want their job.  That being said I have to share with you a few of the many quirks and idiosyncrasies that some of our delivery personnel (past and present) have had.  You just can’t make this stuff up folks…

We have daily FedEx, UPS, and Postal service pickups and drop offs here at our warehouse.  The regular drivers know the routine; come to the warehouse door, ring the bell if it’s not open and we will be right there. The substitute drivers insist on coming inside the office.   They only make this mistake once.  You see, the boss’ dog doesn’t take kindly to new faces, especially those in uniforms, and will bark the most ferocious bark you have ever heard to keep anyone he doesn’t know away from the office.  Yeah, like I said the subs only come inside one time.

Speaking of subs – the Postal Service subs are a favorite of mine.  We set up our regular daily pickups 3 months in advance and when you do this you have to tell them how many packages you will have.  While I like to pride myself on my planning skills, there is no way  on February 10th I will know exactly how many boxes we will have for the Post Office on Thursday, April 12th – so we give them an estimate.  Let’s say 15.  Well if on April 12th, a substitute driver shows up and we have 6 packages he points out that according to his paperwork we should have 15.  When we have 36 packages he points out that we should have 15.  I have tried to explain to many drivers the word ‘estimate’.  I have given up.

We have worked very, very hard to build a rapport with our current Postal Carrier, I’ll call him Jim.  Jim was a tough nut to crack.  Because his normal pickup time for us, 10:30AM, is really just too early to get all our packages out, we asked him about swinging by at the end of his route to pick up our mail.  He declared “No way, I don’t like to make left turns!”  Based on his reaction, you would have thought I had asked for his firstborn! I know that UPS has a no left turn policy in place to save gas and energy but have never heard a postal worker say this.  I wouldn’t want to change his route or anything, I just thought since he was willing to bring our empty bins by at that time why not make the pickup then too. Nope, no way, not happening, so 10:30AM it is.

Despite this, I have grown fond of Jim’s sometimes grumpy demeanor.  He does try on most days to give me a smile or wish me a good weekend, but there are days I just see us slipping backwards.  Why, just the other day he got out of his truck and at the sight of the 10 large boxes and 3 mail bins, could be heard griping “And my day just gets better and better!” I thought maybe this was a compliment since we are so happy with his service that we like to ship almost all of our products US Mail, but no, this was just him blowing off steam.  I can understand it can be frustrating and may seem like an endless amount of packages but, um, that is your job, right?

Dear Postal Carriers,

I love you for delivering my mail and not throwing it in the bushes or feeding it to a dog and maybe it is inconvenient but I would like all my packages picked up too so that all the postal carriers can keep their jobs.

Sincerely, Suzi

Lest you think I only have quirky postal carriers, let me briefly touch on the FedEx drivers.  Our current driver is very very sweet but his attention to detail is severely lacking.  Please note that he comes here every day.  He asked me for my last name when I signed for packages for 3 straight months.  I thought he would at least start saying “It starts with an “M”, right?” but no, he never learned it or really even tried.  So one day I decided to give him the name “Jones” when he asked.  He didn’t even blink, or ask if I had gotten married over the weekend.   The next day I said “Jones” again, no reaction just typed it in.  Day 3 I signed and he said “Jones, right?” Ding, Ding, Ding…we have a winner!  I am now Mrs. Jones around the office!

Please try and remember that we all need each other to thrive in this world, no man is an island, what goes around comes around and all that other good mumbo jumbo. But also remember that when I am expecting a package and I can see it on your truck, don’t tell me you don’t have it or I will climb in there!  (Which I have done.)

All in a days work

Do you know how to use a computer?  Are you willing to answer the phones?   Are you okay with heavy lifting?  These were 3 simple questions asked during my interview for this job that seemed to have simple answers: “Yes, Yes, & Yes!”  Little did I know how many variations these simple questions would take on.

We here at CourageInStone.com joke about what my title actually is.  Some days I use “Admin” others I am “Sales”, and often times I am “Marketing Manager.”  The boss even had a sign made up proclaiming me “Executive Vice President of Logistics  aka: Nosy Overseer Of All Things (NO OAT)” because that seemed to fit my personality the best.  I like to have my hand in everything having to do with the day to day operations of this business.   Don’t get me wrong –  I have my limits (remember from last time, I don’t like cleaning) – but mainly if it needs to get done, I will jump in to do it.

My 'official' title. My last name has been blurred to protect the guilty...

Before coming on board here I had never worked for a small business.  For a time I was an independent contractor (aka: lone wolf) and I also worked for corporations where no one knew my name or even cared to learn it.  Being part of a small business team means just that, team.  It is truly a case of “there is no I in team” around here.  On any given day I will do most if not all of the following:

– Answer phones for orders or questions

– Make phone calls to clarify orders or questions

– Email customers or vendors about orders and questions

– Meet with the boss about orders and questions (do you see the pattern yet???)

–  Help pack and ship outgoing orders to our fabulous customers

– Unpack and put away incoming inventory (30,000 stones in 4 hours, can you say heavy lifting?)

– Research any and all marketing strategies to get people “in the know” about CourageInStone.com

– Research our customers on Facebook (if you can see me, I gotta see you!)

– Make an afternoon run for “sweet treats” for the office

– Write funny, witty, entertaining, interactive blogs (wink,wink)

– Build furniture; desks, bookshelves and Ice Cream Parlor table and chair sets, as needed

Okay that last one was a newer one added to my list a few weeks ago and I swear I never saw it coming, but as you can see from the photographic evidence I jumped right in and helped make it happen.

Not quite what I had in mind when I took this job, but it sure makes the days interesting!

There are of course a few things around here I won’t do:

– Pick up messes from the boss’ dog

– Pay the bills

– Wash windows (goes with that cleaning phobia I have)

So when people ask me what I do for a living, the answer that may seem simple – “I work for a small online retailer” – is so much more complicated than that and I personally wouldn’t have it any other way.  I am proud to be the NO OAT!!!!!

Things that make you go hmmm…

It all started with “Grace”. I love that word. When I started working here almost 2 years ago I knew I needed a “Grace” stone in my life. It was my mother’s middle name and is now my daughter’s middle name and the word always just makes me smile. One day a green glass “Grace” stone came along that was oblong like a jellybean instead of round like it should have been. I knew we couldn’t sell it to our customers and there was no way I was throwing it away so it found it’s way to my desk. And so my collection began…

My little daily devotions...

Having known myself for almost 37 years I can safely say that I am a sentimental person. I see the “deeper” meaning in almost anything, song lyrics, greeting cards, random billboards, they are all speaking to me. Even if the message isn’t aimed right at me I will figure out who it is for and make sure they too feel the power of the universe at work.

When I come across imperfect products I just can’t cast them aside like something from the “Land of Misfit Toys”. Instead, I save them and add them to the ceramic, sand-filled tray on my desk. There is the “Imagine” stone which didn’t get painted with any black ink so it has a hazy whitewash look to it which makes me think of clouds and daydreaming. I have a “Passion” rock which is printed with pink ink and reminds me of my aunt who is battling breast cancer. There are the “Teach” glass stones that melted together during processing to form a figure 8 shape, that tell me you need both a teacher and a student to make the circle complete.

Oh don’t get me wrong there are the stones that just make me laugh too. The double sided rock with “real” on one side and “fabulous” on the other (no, they weren’t misprinted this was an actual custom order) I like the “fabulous” side facing me as a daily affirmation to my greatness (insert laughter here). “You Rock!” is also a pick-me-up on a not so great day. There is the “Hoop” stone which should have been “Hope” but just had a bad day. The two-sided “Yes” or “No” token that I always keep on “Yes” unless the boss asks me to do some cleaning around the office and I am quick to flip it to the “No”. The “No Regrets” custom stone reminds me that I have made the right choices in my life and am right where I should be, even when I do have to clean up around here because the “No” token didn’t work…

Many pieces of my collection just have strong meaning to me, “Harmony”, “Thankful”, “Live”, “Purpose”, “Love”, “Soar”, & “Soul” each give me pause on a daily basis to remember why I’m here and what I’m working towards. I have a few hearts in the group, one with a broken off bottom tip but when you set it in the sand it looks whole once again. There is the Good Dog Blessing Coin that I put on too large of a jump ring and my puppy was able to chew while it hung around his neck, he is such a good dog.

Finally, I have to tell you about the Star. It was from a custom order and it is a blue glass stone with a large white star engraved on it. A man ordered 150 of them for his friend’s memorial service. Two weeks after receiving them the customer called back and ordered 200 more thanking me for my help with his original order and saying “everyone at the service loved them and they were the perfect tribute to my friend.” Knowing our tokens and stones are helping create moments like that are why I love my collection so much.

So I ask you to take a moment and ask yourself, what should be on your desk?